Selling Your Colorado Springs Home: The Importance of Proper Pricing from Day One

Sell Your Colorado Springs HomeIf there was only ONE thing that I could tell someone looking to sell their Colorado Springs home, it would be:  Price it Right From the Very Begining - Day One.

Ultimately, finding the right Colorado Springs Real Estate agent who does all the right real estate marketing is only secondary to pricing the home correctly and effectively from the first day it goes on the market.

Our experience has shown that a well priced home will sell quickly in ANY market - Buyer, Seller, Up, Down, Slow, Hot, Bull, Bear, Imaginary ... In fact, our best priced homes that we list in Colorado Springs are STILL getting multiple offers inside of the first 30 days on the market.

The Colorado Springs Real Estate market is in a much better situation than some other areas of the nation, but we have still seen more homes for sale in Colorado Springs and less active home buyers than we have seen in over a decade. This means that the home buyers that are out there looking for a home to buy have a much larger selection to choose from.

Read Also:
Dispelling 3 Housing Market Media Myths - Myth #1: There is a National Housing Market Crisis
News vs Fact - The Sky Is Not Falling In Real Estate

Recently, I had the honor of being invited to write an article for the nationally popular Miami Real Estate Blog - Miamism. I wrote a piece called: Top 5 Tips for Selling Your Home in a Down Market. In this article I touched on the importance of proper pricing and why it is ESSENTIAL from the get go:

Penguins have nothing ot do with Colorado Springs Real Estate"... [Proper pricing from the begining] is said a lot in the real estate world, but is rarely explained to the home seller effectively. It is human nature to want to make sure that you are getting the MOST money possible for your home. Often, home sellers will say, " Let's price it a bit high, and then we have room to negotiate."

That may work in a hot Seller's Market, but NOT in a Down Market.   Why?

Let's look at this backwards : In a Seller's Market, when a new home pops up on the market, the whole pool of available Buyers rush to go see it. The most qualified, ready-to-buy Buyer will get that home. The home is not going to wait around for the semi-qualified, partially motivated Buyer to get their act together a couple weeks later.
That doesn't make sense, right?

In a Buyer's Market/Down Market the same principals are at work: 
When a new buyer pops up onto the market, they will look at all available homes that fit their needs. The best priced, best looking home will get the offer. The Buyer is not going to wait around for the over-priced home to lower their price, nor will they bother negotiating when they can get a perfectly-priced home with less hassle. So, now the over-priced home will have to sit on the market until another buyer pops up."

As a home seller, you will need to put yourself in the minds of those home buyers if you want to appeal to them at all.

Read Also: Colorado Springs Home Sellers: 5 Tips for Selling Your Home to First Time Home Buyers

Please keep this information in mind when you start interviewing your next Colorado Springs Real Estate Agent. Make sure that the agent you choose fully understands what your competition is SELLING for and can price your home to SELL, from the very begining.

Sell Your Colorado Springs Home

Read Also: 
Top 5 Tips for Selling Your Home in a Down Market
Selling Your Colorado Springs Home: The Importance of Multiple Photos
Dispelling 3 Housing Market Media Myths - Myth #3: I Cannot Sell My Home in This Market

Posted By: Mariana Wagner - Colorado Springs Real Estate Agent
(For those of you wondering why there are penguins in this post, there is no reason. Penguins have nothing to do with real estate in Colorado Springs. Duh.)

Related Posts
Colorado Springs Real Estate Answers: Why Didn't My House Sell? Part One: Price
The BEST Times to Buy and Sell Real Estate in Colorado Springs
Colorado Springs Neighborhood Snapshot Tool
Colorado Springs Mortgage Insight: The How and Why of Bridge Loans
Colorado Springs Real Estate: Top 5 Tips to Improve the Condition of Your Home for Sale


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Posted on November 17, 2007 12:05:54 by Mariana.Wagner
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adding to my bookmarks...
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Comment from: John Harper [Visitor] Email · http://www.theharperteam.com

Mariana - it beats the heck out of me why I haven't subscribed to yout blog yet. I will correct that as soon as I hit the enter button on this comment.


This series of posts is the knowledge many sellers need to hear. They have inspired me to write a short post and point our sellers in the East Bay of California to your posts.

PermalinkPermalink November 22, 2007 12:05:22
Comment from: Mariana - the 'Scoop [Visitor] Email · http://ColoradoSpringsRealEstateConnection.com

John - (How did I miss this comment for a week?!? Sorry.)

Thank you very much! I believe that PRICING correctly is the majority of effective marketing as well.

PermalinkPermalink December 02, 2007 22:38:35
Comment from: Cyndee Haydon [Visitor] Email · http://www.clearwaterrealestatetampahomes.com

Mariana - this is a great article - I am bookmarking it as well - Correct pricing is so important in this market.

PermalinkPermalink March 16, 2008 02:40:39
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To begin your search for the perfect home or sell your home in the Colorado Springs area, call Derek and Mariana Wagner at (719) 434-7525.

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